TINJAUAN TERHADAP MODEL KINERJA EKSPOR KOMODITAS UNGGULAN ACEH

Syaifuddin Yana

Abstract


Kegiatan ekspor sudah sangat banyak sekali dibahas khususnya pada bidang industri, UKM, dan
lainnya. Sangat sedikit sekali yang membahas ekspor terhadap komoditas unggulan yang
dilakukan oleh pengekpor di negara tertententu. Agar pengekpor komoditas unggulan dapat
bersaing di pasar internasional, maka penelitian ini bertujuan untuk menguji model kinerja ekspor
komoditas unggulan di daerah Aceh. Penelitian ini akan fokus pada pendekatan model variabel
kompetensi perusahaan, hubungan dengan pelanggan, faktor lingkungan luar negeri, dan
pendeketan mediating varibel keunggulan bersaing ekspor yang bertujuan agar dapat
meningkatkan kinerja dari perusahaan ekspor secara keseluruhan.

 


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